Is your website getting noticed online or is there something else you should do? 

• Build incoming links is an important way to build rankings which is done through many ways which include, social networks, online classifieds, business directories, blogging and more.
• Make sure that your website is properly optimized for both location, type of business and relevant keywords to your business.

It is a good idea that you constantly work on marketing your social network incorporating links to your website with all listings.